Last Updated: 2025
Well Living Property Group
Trading name of Lluxeline Homes Ltd
Company Number: 16456198
ICO Registration Number: ZC026443
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1. Introduction
Well Living Property Group (“we”, “us”, “our”) is committed to safeguarding the privacy of our clients, website visitors, and anyone who interacts with our business.
This Privacy Policy explains how we collect, use, store, and protect personal data in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
By using this website or providing your information, you agree to the practices described in this policy.
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2. Data Controller
The data controller responsible for your personal data is:
Lluxeline Homes Ltd
Trading as Well Living Property Group
Registered office: Doncaster, UK
Email: info@welllivingpropertygroup.co.uk
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3. What Information We Collect
We may collect and process the following categories of personal data:
3.1 Information you provide directly
• Full name
• Email address
• Phone number
• Investment preferences and criteria
• Identification documents (for AML purposes)
• Proof of address
• Source of funds documentation
• Signed agreements (NDA, Terms, CDD documents)
• Payment information (invoices, confirmations)
3.2 Information automatically collected
• IP address
• Browser type
• Device information
• Website usage data via cookies
(See Cookie Policy for more details.)
3.3 Information received from third parties
• Public records (Companies House, Land Registry)
• Property agents or partners (if relevant)
• Compliance databases (sanctions, PEP checks)
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4. How We Use Your Information
We use your personal data for the following purposes:
• To respond to enquiries and provide our services
• To verify your identity for AML compliance
• To assess your suitability as an investor
• To send property information and deal updates
• To manage contracts and agreements
• To process payments
• To maintain regulatory and legal compliance
• To improve our website and services
• To communicate with you regarding your account or services
We only process information when we have a lawful basis to do so.
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5. Lawful Basis for Processing
We rely on the following lawful bases under the UK GDPR:
5.1 Contractual necessity
Processing required to deliver our services or prepare agreements.
5.2 Legal obligation
AML checks, identity verification, record-keeping requirements.
5.3 Legitimate interests
Responding to enquiries, improving services, internal record management.
5.4 Consent
Used only for optional marketing communication.
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6. How We Store and Protect Your Data
We take appropriate technical and organisational measures to protect personal data, including:
• Encrypted email and data storage
• Secure password-protected systems
• Restricted access for authorised personnel only
• Regular compliance reviews
We retain personal data for a minimum of 5 years, as required under AML regulations.
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7. Sharing Your Information
We do not sell or rent personal data.
We may share data only with:
• HMRC (for AML compliance)
• The National Crime Agency (if required under SAR regulations)
• Property agents or sellers (only after CDD approval)
• Payment processors
• Professional advisers (accountants, solicitors, insurers)
• Service providers who assist with website or business operations
All third parties are required to keep data secure and confidential.
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8. International Transfers
We do not routinely transfer data outside the UK.
If this is ever required, we will ensure appropriate safeguards (such as UK GDPR-compliant data transfer agreements).
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9. Your Data Rights
Under UK GDPR, you have the right to:
• Access your personal data
• Correct inaccurate information
• Request deletion (in certain circumstances)
• Restrict processing
• Object to processing
• Withdraw consent (for marketing only)
• Request data transfer (“data portability”)
To exercise these rights, contact:
info@welllivingpropertygroup.co.uk
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10. Cookies
We may use cookies to analyse website traffic and improve user experience.
Full details are available in our Cookie Policy.
You may adjust your cookie settings via your browser at any time.
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11. AML & Compliance Information
As a business supervised by HMRC for Anti-Money Laundering:
• We are legally required to verify identity and source of funds
• We must retain records for at least 5 years
• We must report suspicious activity to the NCA
• We cannot delete AML-related information before the legal retention period
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12. Links to External Websites
Our website may contain links to third-party websites.
We are not responsible for their privacy practices or content.
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13. Changes to This Policy
We may update this Privacy Policy periodically.
The latest version will always be published on this page.
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14. Contact Us
For questions or privacy-related requests:
Well Living Property Group
info@welllivingpropertygroup.co.uk